Archive for the ‘China Import’ category

Ways to Maximize Your Drop Shipping Profit Margins

August 22nd, 2009

Drop shipping products to online customers can be more tricky than it sounds.  While it is a great way to start retailing products without a large upfront investment of cash, it also requires you to coordinate overseas shipping and maintain a good seller rating on e-commerce websites.  As drop shipping becomes more popular, profit margins are growing slimmer.  Those looking to make money retailing China Wholesale goods need to find ways to distinguish themselves from the competition.  Below are some tips to maximize your drop shipping profit margins.

Sell a unique product! This may seem obvious, but it is still common to see pages and pages of auctions on eBay selling the exact same mobile phone.  For some cell phone models there are virtually no profits to be made for entry-level drop shippers, simply because the price has been driven down so low.  Don’t sell these types of products!  If you are just starting out, you will never be able to compete with the bulk prices of power sellers.  It is better to do the research first to find out which products are in short supply.  This will allow you to mark up the price on that product, netting yourself a nice profit.  You can easily do research on eBay to see the number of sellers currently offering a certain product.  However, this can be overwhelming given the multitude of products available on eBay.  Another way to find products that may be in high demand is to check SaleHoo’s Research and Analysis Lab.  This site allows you to see the potential success rate of selling specific products.  In addition, it will suggest related niches that might be profitable, and recommend e-commerce sites that have a limited supply of certain items.

Double-check your supplier’s stock. Back orders can kill a sellers feedback rating faster than a scam artist hacking your account.  This occurs when you sell an item online that your supplier does not currently have in stock.  If you are drop shipping exclusively (and have no stock yourself), this can seriously delay delivery of the product that your buyer is expecting.  Don’t let this happen to you!  Make sure to check ahead of time to ensure that your auction items are currently in stock, and have a backup supplier just in case.  This will allow you to complete orders in a timely manner, resulting in a high feedback rating, more buyers, and more profit.


Take advantage of all the e-commerce options.
Apart from eBay, there are plenty of other sites available to sell goods online.  Amazon, Craigslist, and Bonanzle are all viable competitors to eBay, and you may find that some products auction for very different prices depending on the site.  Some items that are in constant supply on one site may be rare on another.  Finding which products are most scarce on each website will allow you to maximize your drop shipping profit margin.

Warranty on Chinese Imports?

August 2nd, 2009

Anyone who has considered retailing products imported from China has considered this dilemma: what happens when I sell my customer a faulty imported product?  Who covers the warranty?  All options have clear drawbacks.  If you are working with a reliable Chinese wholesaler, they may have a warranty on exported products.  Assuming that the company will honor this warranty, this option still involves a lot of shipping costs and turnaround time.  If you insure your own products, you will undoubtedly take a hit every now and then through no fault of your own. If you choose not to offer a warranty on your products, you are likely to have a growing number of angry customers, which isn’t good for business.  Fortunately, there is another solution available.

A company called Squaretrade has offers 3rd party warranties on Chinese imports.  Started in 1999, Squaretrade claims to charge a warranty fee that is 40% lower than most retailers.  What they offer is a CarePlus plan that allows you to choose the length of your warranty period (depending on the product, from 1-4 years).  They boast a 5 day service guarantee, and will pay the buyer full price if the item cannot be repaired.  However, they are very specific about what is not covered.  This list includes product failures within the first 60 days, accidental damage, accessories and consumer replaceable parts, software, and “certain types of items.”

While they have certainly covered themselves (especially with that last exclusion), this is a viable option.  It does add an additional cost of time and money for your customers, as they have to sign up for the CarePlus program and pay the warranty fee.  However, the increased security may increase your sales, as customers should feel more secure about their Chinese electronics. Squaretrade also shares up to 40% of profits made on warranty sales with sellers, so you earn every time your customers buy this warranty.